MARKET DEMOGRAPHICS |
Under 18: 32.2% | Age 18-34: 20% | Age 35-49: 11% | Age 50-64: 13% | Age 65-over: 24.2% |
Caucasian: 80% |
African American: 13% |
Hispanic: 6% |
Other: 1% |
White Collar: 60% |
Blue Collar: 40% |
FACILITY SPECS
Viewing Room: Focus Group Room: Kitchen: |
Yes Yes Full Test |
Number Of Stores: 148
ANCHOR STORES
Boston Store
Kohl's
J.C. Penney
Younkers
Sears